Reply To: Psychology and its relationship to theories of design

[Josh Rubin]

Wow yes, I think Münsterberg has a ton to say, much more than most of the commenters on his work let on!

I just heard a talk by Wendy Hui Kyong Chun about the use of sentiment analysis in machine learning algorithms for social media. It was amazing–she traced the rise of sentiment analysis to studies of labor (particularly feminized labor) efficacy in the 1920s and Japanese internment. This talk really confirmed for me that we need to carefully interrogate the ways that psychological theories of human behavior and action have informed, and continue to inform, design processes!